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Master Data Management

Master data management keeps shared records about core business entities, such as customers, products, suppliers, and locations, consistent across systems. It combines governance, data quality, matching, and distribution so teams can use trusted entity data.

itEnterprise architecture and integration

Master Data Management

Master data management, or MDM, keeps the shared description of a business entity consistent across systems. An entity can be a customer, product, supplier, location, employee, or another subject that many processes reuse.

Picture one supplier stored in purchasing, finance, logistics, and analytics systems. Each system may use a different identifier. Names and addresses may differ. One system may hold the newest payment term while another owns the approved tax identifier.

MDM gives the organization a governed way to identify those records, resolve conflicts, and share trusted entity data. It joins people, policy, process, and technology. A database alone does not do the job.

Master data and its neighbors

Master data describes the durable entities around which business activity occurs. Transaction data records events involving those entities. An order is a transaction. The customer and product on the order are master data.

Reference data supplies controlled values used to classify other data. Country codes, currency codes, and status values are common examples. Metadata describes data, such as an attribute definition, owner, or source.

These categories can overlap in practice. The useful question is not which label wins. Ask whether many systems depend on a stable identity and shared meaning for the entity.

The managed entity

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